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About one 12 months in the past, a video surfaced on TikTok. In it, Dylan O’Brien, former Teen Wolf star, was platinum blond — a stark distinction from the pure brunette his long-time followers have been used to. Rapidly, the video garnered hundreds of thousands of views, lots of of 1000’s of likes, and nonetheless, to today, continues to be a focus in fan edits for the actor.
The irony is not misplaced on us: O’Brien’s new look is for the new film “Not Okay,” a satirization of web tradition and the darkish aspect of the celebrity that comes with it. However O’Brien is only a supporting character to Zoey Deutch’s Danni, a photograph editor-turned-social media monster who, like many IRL content material creators, commodifies tragedy in change for short-lived relevance.
Each Deutch and O’Brien play influencers and, clearly, needed to look the components. Thus, the platinum blond transformation. Deutch’s makeover feels simply as stylish — bear in mind “money piece” highlights, anybody? — and though we’re not meant to like these characters, the web (irony nonetheless oozing) cannot get sufficient.
The film is formally out on Hulu, however we have had 300-plus days of behind-the-scenes breadcrumbs hinting at these main transformations. One Twitter consumer just lately wrote, “Whoever determined to provide dylan o’brien a blonde buzz lower i hope your pillow is chilly on each aspect and your cellphone is all the time charged.” The individual in query: hair division head, Cynthia Vanis. Right here, she’s spilling the tea on the whole lot you’ll want to know concerning the hair appears to be like you see on display screen — from the place she sourced her viral inspiration to the merchandise used on set.