How physicians can discover entrepreneurial alternatives

September 23, 2022

1 min learn


Unachukwu N. Entrepreneurship and medication. Offered at: Ladies in Drugs Summit: Sept. 16-17, 2022; Chicago (hybrid assembly).

Unachukwu stories no related monetary disclosures.
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Entrepreneurial alternatives for physicians have gotten extra vital than ever, in accordance with a presenter on the Ladies in Drugs Summit.

Nneka “Una” Unachukwu, MD, FAAP, is the founder and medical director of Ivy League Pediatrics in Lawrenceville, Georgia.


“We’re going to take a look at the alternatives that we’ve as physicians to be entrepreneurs, and we’ll take a look at entrepreneurship as a crucial a part of the answer wanted in well being care,” Unachukwu stated throughout her presentation.

Unachukwu additionally mentioned findings from the 2018 Future of Healthcare survey, which discovered that seven out of 10 surveyed physicians had been unwilling to suggest well being care as a career to family and friends.

“So when you have 1,000,000 healers, 700,000 of them are saying, ‘Do not do medication, it’s not good for you,’” Unachukwu stated. “If we take into consideration that, that is an issue. We have now to determine the right way to fall in love with medication once more. We’re additionally going to be strolling away with a customized plan to develop your individual entrepreneurial journey, whether or not you are simply beginning or whether or not you are attempting to take your small business to the subsequent stage.”

After reflecting on how the medical panorama has modified since her residency in 2009, Unachukwu defined that the easiest way for a doctor to kind an id as an entrepreneur can be to grasp and discover three core ideas: “who you might be, what belongings you’ve got, and what alternatives can be found.”

To handle the primary idea, Unachukwu really useful that physicians create skilled statements defining themselves. To acknowledge their belongings and alternatives, she prompt physicians take inventory of their problem-solving talents, study their present community and discover expertise and certifications.

Citing her personal success in podcasting, Unachukwu additionally prompt going after enterprise alternatives, together with paid talking, teaching and consulting alternatives, or serving as a media professional, amongst others.

“Whereas our medical coaching provides us many benefits we are able to use to thrive as entrepreneurs, it’s not sufficient,” Unachukwu stated. “The excellent news, nonetheless, is that each one enterprise expertise are learnable, and we’re nice at studying.”



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